The Sisters of Send isn’t about us; it’s about you!

There have never been so many women shredding the trails, and we want to help keep that momentum going. As a collective, we aim to host riding events that will inspire, encourage and nurture the women’s mountain bike movement.
It’s not about being the fittest, fastest or most stylish; we certainly aren’t! It’s about being outdoors on our bikes, meeting like-minded people and having so much fun, it should be illegal (but we’re glad it’s not).
Got an idea? Want to help out? Perhaps you just fancy saying “hello”, whatever it is, we welcome your messages so drop us one using the contact form.

Ally Campbell

Instagram: Campbell Coaching
Website: Campbell Coaching

Since its inception in 2006, Ally has been the main driving force behind Campbell Coaching. Offering mountain bike skills coaching and guided rides, Ally caters to all abilities with a professional and friendly style.
With a private coaching venue based in the Afan Valley of South Wales, Campbell Coaching prefers to keep group sizes small to ensure a high standard of coaching for each participant. Using a blend of coaching and guiding techniques, Ally’s mission is to help you develop your skills and confidence on the bike, quickly and efficiently.

Emma Hawkins

Instagram: Em.Hawks

Passionate rider and Afan Valley local, Emma Hawkins is a British Cycling qualified mountain bike guide. With extensive knowledge of the local trails, Emma is a proficient rider who is determined to encourage and grow the women’s mountain bike scene by offering guided rides and beginner days out.
When she isn’t out exploring the valley on two wheels, Emma enjoys working at the Afan Valley Bike Shed where she continues to spread the stoke of mountain biking.

Jessica Strange

Instagram: VeloMeJess
Website: Velo Me

As the former editor of Total Women’s Cycling and presenter on GMBN, Jessica lives and breathes mountain biking.
Feeling disheartened by the lack of women’s mountain bike coverage in the media, Jessica launched Velo Me in 2015 where she publishes product reviews, mountain bike guides and insightful interviews with professional athletes.
With a British Cycling mountain bike leadership qualification, Jessica is also a Cytech qualified bike mechanic who is often found loitering around her local bike shop, the Afan Valley Bike Shed.